case studies Case study
Wonder Workers Ministry — Turning a Generic Blog into a Mission-Driven Platform
Full-Stack Developer, Mission-Driven Web
Highlights
- Strategy: Identified three distinct user groups and redesigned the site's navigation and content structure around their journeys.
- Execution: Built reusable WordPress blocks and PHP templates so the ministry team could manage and update content without developer involvement.
- Impact: Ministries, events, and giving options now reachable in a single click, with a structure that supports future growth without rebuilding.
The Business Problem
A growing ministry had an online presence that was working against them. Their site was a generic blog layout that made it hard for visitors to discover specific ministries, find events, or take any meaningful next step. The navigation did not tell the story of the organisation, and updating content internally was difficult enough that it was limiting participation and growth. A ministry that depends on community engagement cannot afford a site that creates friction at every turn.
My Role & Stack
- Role: Full-stack developer and UX-driven site architect
- Tech: Custom WordPress theme, PHP, Tailwind CSS, JavaScript
What I Did
I started by identifying who was actually using the site and what each group needed: new visitors discovering the ministry for the first time, returning members looking for events and updates, and people ready to give or get involved. Each group needed a clear path, not a blog feed.
From there I rebuilt the site’s structure around those journeys:
- Reorganised top-level navigation into clear, action-oriented sections: About, Ministries, Events, Giving, Shop, Contact
- Built dedicated pages for each ministry with relevant imagery and descriptions
- Integrated an events calendar covering both upcoming and past gatherings
- Developed reusable WordPress blocks and PHP template parts for ministries, events, and contact pages so the team could update content without developer involvement
- Added “Get Involved” calls to action across the site and embedded contact forms with site-wide contact information
Results
- The ministry team now has a central hub they can manage and update independently
- Ministries, events, and giving options are reachable in a single click from anywhere on the site
- The structure supports future growth: registrations, newsletters, and analytics can be layered in without rebuilding anything
- The modern layout reflects the mission clearly, reinforcing trust with first-time visitors
What This Demonstrates
I can take a content problem, trace it to its organisational consequence, and build a structure that serves both the people using the site and the team running it.